Warner Music Group has entered into a definitive agreement to acquire Revelator, a worldwide B2B music platform. The transaction, subject to customary conditions, is expected to close next quarter.
Relevator specialises in digital music distribution, rights management, royalty accounting and real-time analytics. Following its integration with Warner Music Group after closing, the platform will develop the range of services that the company provides to artists and the independent music community.
Formed in 2012, Revelator currently serves hundreds of clients, providing cloud-based tools for operations and financial reporting for artists, labels and distributors. It also includes products such as Relevator Pro, the Relevator API and White Label solutions.
“The combination of Revelator’s leading-edge technology and array of premier services with our global infrastructure will turbocharge our joint mission to support more labels and artists around the world,” said Robert Kyncl, CEO of Warner Music Group. “I’m very pleased to welcome the Revelator team to the Warner Music Group family.”
“Since launching Revelator in 2012, we’ve striven to make the music industry fairer, simpler, and more transparent by bridging the gap between creativity, technology, and distribution,” shared Bruno Guez, CEO and founder of Relevator. “We’re very happy to partner with Warner Music Group to superserve artists, labels, and distributors around the world.”