Yamaha Music London, the Yamaha brand store in the heart of London’s West End, is collaborating with fashion label TAMMAM to mark the global initiative Show Your Stripes Day 2025 on Saturday 21st June.
TAMMAM will present a day-long festival to coincide with Make Music Day, a worldwide celebration of music at Yamaha Music London.
Free to attend, Make Music Day will feature a series of interactive jamming sessions and special performances led by Emre, a talented indie-pop artist, and Yamaha Music London Ambassadors.
There will also be exclusive Make Music Sessions led by Yamaha Music London Ambassador, Kevin Davy White, rock blues guitar artist, and Cian Downing and his alt-indie band.
Downing will host jamming sessions and a Make Music Session, giving an inside look at his songwriting process.
Davy White will also host jamming sessions, plus a Make Music Session talking about his musical journey, what "sets his soul on fire," and passion for creating music.
Booking in advance is recommended by following this link.
From 11am - 4pm guests can enjoy a sustainable marketplace, climate-inspired fashion showcases, and in-store activities, all centred around environmental awareness, creativity, and community engagement.
The day concludes with a Hootenanny from 7.30pm–10.30pm – a vibrant evening of ticketed live music featuring Yamaha Ambassadors, Rock-Blues performer Kevin Davy White, the energetic Cian Downing and his band, Deuxes and Stone Jets, plus pop legend Kule T (of MN8 fame).
In association with Yamaha Music London and the University of Reading, the festival will welcome notable climate figures including Laura Tobin (ITV meteorologist), Jojo Mehta (Co-Founder and CEO of Stop Ecocide International), and Shooka Bidarian (TV presenter and sustainability expert).
TAMMAM’s will also launch a hand-woven climate stripe scarf, inspired by the University of Reading's iconic 'warming stripes' graphic. The scarf visually tells the story of global temperature rise.
“We’re bringing together creativity, culture, sustainability leaders, and community under one roof,” said Lucy Tammam, founder of TAMMAM. “With music, fashion, and climate science sharing the stage, we invite everyone to show their stripes and be part of the change.”
Admission to daytime activities is free, with Make Music Day Jamming and Make Music Day sessions running throughout. Places can be reserved here.
Tickets for the evening Hootenanny are available here.


